Sometimes the best way to explain your product… is to just show it.

That’s exactly what I did with PageAI Pro — a powerful landing page builder for busy developers. The original site was clean, but it didn’t reflect the strength of the product. So I gave it a full design roast at HeroMaxx.

Here’s how it went down 👇

🔥 The HeroMaxx Roast Process

Before jumping into visuals, I always follow a clear process:

1. Understand the product’s personality
2. Break down the current landing page
3. Use the product to get real insights
4. Analyze competitors
5. Define the audience, use cases, and USPs
6. Roast it
7. Redesign it ✨

This ensures every design decision is grounded in research, clarity, and conversion.

🧠 Understanding PageAI Pro

While researching, I defined these key points:

Audience: Marketers, Developers
Use case: No-Code tool, AI-powered builder, Website generator
Competitors: Framer, Typedream, Webflow AI
Problems solved:

• Made for busy devs who want to launch fast
• Generates the whole codebase, not just a mockup
• Built with Next.js, TypeScript, Tailwind CSS & Shadcn UI
• Highly customizable templates
• Designer-friendly interface
• Complete landing page in 3-5 minutes
• Full ownership and easy handoff

🧪 Let’s See the Original

The original version was clean and minimal — which I liked. But it lacked energy and missed the chance to show off the product’s strengths.

Here’s what I thought could be better:

◆ Vague diagrams — no real value
◆ Generic copy — doesn’t speak to devs or marketers
◆ Neutral CTA — not actionable or clear
◆ Flat hero — lacks depth
◆ No interactivity — no way to try the product

🎯 What Matters in the First 5 Seconds

You’ve got one shot to explain your product’s value. That means:

◆ Say what the product is
◆ Show why it matters

For PageAI Pro, this meant:
“An AI landing page builder for busy devs — with full code control.”

✍️ Typography with Personality

I chose Geist as the primary typeface — clean, modern, and developer-friendly.
Then I paired it with Lora to bring in some character and warmth.

It’s a subtle combo that balances clarity and brand feel.

🤖 Let the Product Speak

Since the product is strong, I wanted users to try it upfront.

So I added a small AI chatbox right in the hero. You can type a prompt, and see the product do its magic. This kind of interaction builds instant trust.

🌈 Color with Intention

I kept their existing palette, which already worked well — but added more depth. I used colors more intentionally, especially for CTAs, to follow strong UX principles.

Contrast = Clarity.

🛠 Set Expectations Early

People don’t like surprises. So I added a simple stepper to show the journey.

This helps guide users and makes them more likely to take action.

✅ Remove Friction, Add Hooks

To lower hesitation, I added copy like:

“Free to get started. No credit card required.”

It’s simple, but effective. It gives users a reason to click, right now.

🧩 Final Result

Brought everything together into a polished new hero section:

• More depth
• More clarity
• More interaction
• Stronger CTA
• Product-first storytelling

🚀 Final Thoughts

This wasn’t just a redesign. It was a rethink — grounded in real product insights and strategic design decisions.

Want your product’s landing page to actually convert?
Let it speak for itself — and let me help you do it right.